アックスヤマザキ

アックスヤマザキ

A sewing machine suitable for people raising children

How to use

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  • Contents

    Contents

  • Electrical connection

    Electrical connection

  • Prepare lower thread

    Prepare lower thread

  • Prepare upper thread

    Prepare upper thread

  • Start sewing

    Start sewing

  • About presser foot

    About presser foot

  • Replace needle

    Replace needle

  • Sewing thick fabric

    Sewing thick fabric

  • Buttonhole stitch

    Buttonhole stitch

  • Free arm sewing

    Free arm sewing

  • まつり縫い(裾上げ)

    Overlock

  • Adjusting the upper thread tension

    Adjusting the upper thread tension

  • Troubleshooting when the sewing machine does not work

    Troubleshooting when the sewing machine does not work

AXEYAMAZAKI A sewing machine suitable for people raising children
  • Simple functions & user interface

    Its functions are narrowed down to the minimum necessary to enhance user-friendliness.

  • Optimal size

    The handy, magazine-size unit allows easy use.

  • Design in harmony with interior furnishings

    Its appealing design facilitates home sewing.

  • Video providing easy-to-understand instructions

    A QR code leads to a tutorial video explaining how to use the sewing machine.

  • Streamlined functions

    A smartphone stand also serves as a needle cover.

  • Minimal design

    It does not take up space.
    This lightweight, cordless machine can be used anywhere.

Product Specifications

  • Unit dimensions

  • (W) 11.5 in. × (D) 4.5 in. × (H) 10.4 in.

  • Unit weight

  • Approx. 4.6 lbs.

  • Power supply

  • 120 V , 60 Hz

  • Rated power consumption

  • 9 W

  • Purpose

  • Indoor household use

  • Accessories

  • a. 1 AC adapter
    b. 1 foot switch
    c. 2 bobbins
    d. 1 needle (#14)
    e. 1 needle threader
    f. 1 spool cap
    g. Buttonhole foot
    h. Safety needle cover/smartphone stand
    i. Needle plate screwdriver

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  • GOOD DESIGN AWARD 2020 GOLD AWARD (Minister of Economy,Trade and Industry Award)

  • JIDA (Japan Industrial Design Association) DESIGN MUSEUM SELECTION VOL.22 SELECTED

  • KIDS DESIGN AWARD 2020 EXCELLENCE AWARD (Minister of State for Measures to Combat Declining Birthrate Award)

  • DESIGN INTELLIGENCE AWARD 2021 TOP100 HONORABLE MENTION

  • iF DESIGN AWARD 2022 iF DESIGN AWARD (iF International Forum Design GmbH)

  • ARCHITECTURE & DESIGN COLLECTION AWARDS 2022 GOLD WINNER (Product Design Built)

  • GERMAN DESIGN AWARD 2023 WINNER (Excellent Product DesignLifestyle and Fashion)

AWARD HISTORY

2023 February

ARCHITECTURE & DESIGN COLLECTION AWARDS 2022
GOLD WINNER (Product Design Built)

2023 February

GERMAN DESIGN AWARD 2023
WINNER (Excellent Poroduct Design Life Style and Fashion)

2022 April

If DESIGN AWARD 2022
If DESIGN AWARD (iF International Fourum Design GmbH)

2022 January (YS-10)

IAUD INTERNATIONAL DESIGN AWARD 2021
Silver Award Category of Product Design

2021 November

PARENTING AWARD 2021
The 14th Parenting Award

2021 October

JAPAN INSTITUTE OF DESIGN PROMOTION
Good Design Award 2021

2021 October

DESIGN INTELLIGENCE AWARD 2021
TOP 100 Honorable Mention

2021 July

General Incorporated Association Japan Childcare
Japan Child Care Advocate Grand Prize 2021

2021 July

Graduate School of Management, GLOBIS University
CEO Kazushi Yamazaki received The 17th Alumni Award : Revolutionism

2020 December

OSAKA VITALITY GRAND PRIX
The Osaka Chamber of Commerce and Industry
Special Award

2020 November

Japan Industrial Design Accociation
DESIGN MUSEUM SELECTION VOL.22 SELECTED

2020 October

JAPAN INSTITUTE OF DESIGN PROMOTION
GOOD DESGN AWARD 2020 GOLD AWARD
GOOD DESGN AWARD 2020 Best 100

2020 September

KIDS DESIGN AWARD 2020
EXCELLENCE AWARD
(Minsister of State for Measures to Combat Declining Birthrate Award)

2016 April

The 16th of JAPAN HOBBY INDUSTRY AWARD/ Hobby Association of Japan
GRAND PRIX (Japan Ministry of Economy, Trade and Industry)

2010 August

JAPAN INSTITUTE OF DESIGN PROMOTION
YM82 Series Good Design Award 2010

2001 October

JAPAN INSTITUTE OF DESIGN PROMOTION
OEM supplied product to Singer received Good Design Award

1992 October

Japan Ministry of Economy, Trade and Industry
The Good Design Product Selection Award as a designer

1991 October

Japan Ministry of Economy, Trade and Industry
The Good Design Product Selection Award as a designer

1989 October

Japan Ministry of Economy, Trade and Industry
The Good Design Product Selection Award as a designer

1989 May

Received a Prize from Osaka Governer as a company that dedicated to development of the industry

1970 June

Received a prize from Ministry of Economy, Trade and Industry for contributing to export of sewing machines to abroad.

1968 June

Received a prize from Ministry of Economy, Trade and Industry for contributing to export of sewing machines to abroad.

Story behind the development of this product

 First, we focused on child-raising families, who have the strongest motivation to start home sewing, and conducted repeated research and interviews.

 Unfortunately, all the feedback we received from these families comprised negative opinions on sewing machines, for example, “It seems difficult to operate,” “It’s troublesome to take it in and out,” and “It always takes up space.”

 However, such dialogue with child-raising families afforded us an opportunity to hear a crucial phrase from them: “Actually, I’d like to give it a try…” This phrase inspired us to change the future of sewing machines.

 Changing negative opinions into positive feedback—This is what we aimed to achieve through the creation of a new sewing machine. We completely changed our course of action from making multi-functional, high-spec sewing machines. Based on our new concept, we carried out further research.

 "With such ease of use, I guess I can give it a try!”

 This is how we created a sewing machine that enables even child-raising families to enjoy sewing casually.

Example works
  • “We want to brighten the future of sewing machines!”

    We have been dedicated to the production of sewing machines for over 70 years. Unfortunately, the home-use sewing-machine market has shrunk to less than half in the last twenty years.

    “We want to brighten the future of sewing machines!”
    This is our passion that triggered the development of this product.

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